Media Relations

Using the media is an effective way to educate the public. If people see the benefits of competition authorities' actions in the media, they will gain a better understanding of the role competition policy plays. If they see the results of non-compliance in the media, they will be more likely to conform to competition laws. Dealing with journalists requires special skills and an awareness of how the media work. Here are some tips to keep in mind.

Tips

• Dealing with the media
• Attracting the attention of broadcast media
• Writing an effective news release
• Planning a Media Event - US Federal Trade Commission
• [pdf format- 69KB]
• [rich text format - 86KB]
• News Conference Tips
• Communications Planning
• Guidance for Spokespeople
• Media Lines
  • [pdf format - 55KB]
  • [rich text format - 9KB]
• Media Advisory Example
• Press Guidance Example

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